The market for CBD oils and tinctures is wide open, with an opportunity that seems to be endless. As tinctures become more popular among CBD consumers who use the herb to manage stress, anxiety, pain, and other issues, the market quickly becomes a competitive place.
Tinctures are the preferred method of delivery by doctors and consumers due to their measured dosages that are easier and faster for the body to digest. These CBD products are often purer than any other drug and therefore highly sought after by every medical store and dispensary.
With this health and wellness market expanding, your CBD oil and tincture products must stand out among the crowd and present your product’s quality to the consumer.
Branding of your product is essential to its success as you seek to gain and retain loyal consumers. Customizing tincture boxes in a way that increases awareness of your product and its qualities will lead to the buyer making an informed decision that leads to a more favorable result. Consumers are drawn to products by how they are presented and how effectively important information is conveyed.
Primary & Secondary Packaging
For tinctures to remain potent, exposure to factors such as UV light, moisture, and heat must be prevented. Overexposure to any of these components can degrade your product quality and expose your brand to negative consumer responses.
Secondary packaging also plays a significant role as it contains the product’s label that shows proper use and dosage of the tincture. These essential details may also be included in a booklet inside the secondary packaging to ensure all vital information is delivered to the consumer.
The shipping price of your product should be taken into consideration as you choose packaging options. The size and weight of your product matter and its packaging will add to its final shipping cost analysis. Consider packaging your product in lightweight, compact boxes to ensure ease of bulk shipping and less waste to be disposed of by the consumer.
Blending Brand With Quality Assurances
Packaging of your tincture should blend your brand’s essence with the security of your product. As CBD products continue to flood the market, your brand’s ability to marry quality with excellence is essential to its long-term success.
From the most secure tincture bottles to the protective and informative packaging, your product should reflect your company’s commitment to meet your customer’s needs while exceeding their expectations.